A picture of me standing at a lectern, working on a laptop computer, on the stage of the FWD50 digital government conference

Hi! I’m Alistair. I write surprisingly useful books, run unexpectedly interesting events, & build things humans need for the future.


Lean Analytics

Whether you’re a startup founder trying to disrupt an industry, or an intrapreneur trying to provoke change from within, your biggest risk is building something nobody wants.

Focusing on the One Metric That Matters to your business right now gives you the focus you need to move ahead–and the discipline to know when to change course.

Complete Web Monitoring

Measure every aspect of your web presence, including analytics, backend performance, usability, communities, customer feedback, and competitive analysis.

This book’s concrete examples, clear explanations, and practical recommendations make it essential for anyone who runs a website.

Managing Bandwidth

To build networks that support today’s mission-critical applications without breaking the bank, it’s no longer enough to simply add bandwidth. You must manage it more effectively, as well.

The definitive guide to policy-based IP traffic management.